Monday 6 October 2014

Credits where credit is not due

Daytime and Primetime ITV

don't know about you lot, but for several years now something has been grating on me regarding ITV's closing credits. "See you next week everyone" is regularly uttered out of the mouths of key ITV talents, only for us the audience to swiftly (and inconsiderately) find ourselves in a blackout. The same white font, on the same black background for the majority of ITV's output. The only regular exception to "one-size depresses all" is the news, where they are embossed over a wide shot of the presenters.