Thursday, 9 June 2016

Hosp on the Box: The Hotel Inspector - Harrogate Motel

Hotel Inspector Episode 2 image courtesy of twitter.com/twofourtweets


Episode 2 is summarised on catch-up service My5 as:

"Alex turns her attention to a hotel located in the grounds of a stable, where the horses enjoy five-star facilities but human guests are treated less well."

 Alex finds a business that is stable on the stable side only. Her design team work their magic on the nine rooms. Negative connotations of the term motel lead to change in nomenclature from Harrogate Motel to Harrogate Country B&B. Jazzy website and nods to horses in all the right places. Equine press are impressed and will recommend. 


Key themes:

  • Managing expectations
  • Cross selling
  • Consistency
  • Breakfast presentation
  • Branding
  • Review management

Watch the episode here and then let us know your thoughts in the comments section below.

Join in the conversation every Wednesday between 9pm and 10pm on Twitter with #HotelInspector

There was a comment on the slightly tweaked format...

Alarm at the new interior and old exterior discrepancy...
Praise for one of Alex's one-liners...

Concern about the poor Search Engine Optimisation post-Polizzi...


They do say the best place to hide a dead body is Page 2 of Google ! 


Written by Tom Metcalf

Founder and Lead Consultant 

 Little Touches ®
       
Improving B&Bs, Guest Houses and Hotels

Reserve a Room now





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